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Annual Review: Trends of 2013 Higher Education Marketing

It's an exciting time to be involved in higher education. After decades of relative stability, the past few years have seen significant change driven by a combination of social, cultural, political, economic and technological factors. Many industries are facing challenges to their established ways of doing business but never before have the paradigms of education been so shaken. It is uncertain which structures, delivery methods, funding models and stakeholder relationships will emerge as standard practice but it's becoming clearer that those administrations with long-term, forward-thinking strategies will be best positioned to find opportunity in these shifting sands for sustainable success.

Source:
Higher Education Marketing

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